40%, 50%, 70% off?
Correct me if I’m wrong, but I seem to remember when we were thrilled to get 10% or 20% off at any SALE, even at Christmas? So why the change? A skirt was originally priced at $200, and now it’s down to $60? Wonderful, you say?
Not so fast, think about it.
Think back to when you bought a blazer, a blazer you may still have, it cost you more than the schmatte you can buy today at H&M, didn’t it? But you still have it, and, you love it and get compliments every time you wear it.
The blazer may even have been made in America!
But even if it wasn’t, even if it was made in Italy, it was quality.
The price of clothing has been going down for years. People today, from most demographics, shop for clothes on a weekly basis. It’s just what we do, and we can do it thanks to fast fashion.
I’m not here to bum anyone out. I’m not here to dissuade anyone from taking advantage of the cyber Monday sales.
All I’m saying is, maybe we should be seeing more ads like this in our Cyber Monday email.